In this episode, we sit down with Magí Sanchón, COO of Beta Robots, to explore what it really takes to bring a mobile robot to life—from first prototype to full deployment.
We talk about:
- The most common mistakes manufacturers make when developing their first robot.
- Why software is often the biggest (and most invisible) challenge.
- Real-world use cases beyond logistics: from agriculture to amusement parks and foundries.
- The impact of AI, VDA 5050, and dynamic fleet orchestration.
- And why sometimes, “just putting wheels on it” is not enough.
Magí brings years of experience helping companies build their own custom robots, and he shares a grounded, honest look at the complexity behind mobile automation.
Whether you’re an engineer, integrator, or just curious about how robots are made—this episode will change the way you think about automation.